Amanda is a Strategy Director who helps brands of all sizes do right by people.
Crafted a brand architecture and design system that balanced a storied institution’s past and vision for the future
Co-led a creative team over 40+ projects while developing a deep partnership with clients.
Redesigned an agency’s company culture which led to reduced employee turnover, better client work and industry recognition
Developed a strategic brand system that brought clarity and cohesion to a complex set of offerings
Created a bold visual identity and easy-to-navigate website for a powerhouse non-profit
Redesigned an online marketplace’s transactional emails with empathy-building exercises and systems thinking